Hosting.com Unveils New Identity


New Corporate Identity and Website Take Advantage of Desirable URL and Better Aligns Company with Global Customer Base

May 9, 2005 - (Louisville, KY) Hosting.com, the first name in hosting, was unveiled today as the new name and URL for Express Technologies, following an acquisition in June, 2004 of Hosting.com by Express Technologies. Having completed the integration of the new corporate identity, the company unveiled its new logo, tagline and Website at a company-wide meeting late last week. Hosting.com's new Website can be found at http://www.hosting.com.

President and CEO, Darren King, noted that the company's new logo, featuring a blue and white three-dimensional image of a world, reflects "Hosting.com's continued support of a growing global customer base and our continued commitment to innovative industry firsts in hosting products and services. We are proud to continue the tradition of the brand with the most competitively-priced and comprehensive managed hosting services on the market today, including dedicated servers, colocation and Virtual Private Server hosting (vps hosting) options."

The streamlined presentation of Hosting.com's new Website reflects a philosophy of personalization and customer choice. The new site allows visitors to navigate the many reliable and secure hosting options offered by the company in a quick, simple and secure environment.

Highlights of Hosting.com's new Website include:

  • An easy-to-navigate, top-level services section, sorted by solution (dedicated server, VPS hosting) or platform (Microsoft, Linux or Macromedia)
  • Fast access to Hosting.com's products and services, including an online purchasing function, and support and service assistance
  • Domain registration (.asp, .net, .com, .org, .biz, .info) and other Hosting.com products including ColdFusion hosting, Red Hat hosting and dedicated Linux server hosting and Windows dedicated server hosting
  • A complete media room offering access to company news and new product announcements

Following the debut of Hosting.com's new logo and Website, the company has embarked on an aggressive brand and product-based marketing campaign. "Hosting.com has tremendous word of mouth referral business and we are looking to leverage and support that momentum through partner programs, traditional and some not so traditional marketing methods to continue to increase product and brand awareness in the marketplace," said Jonathan Erwin, V.P. of Sales and Marketing for Hosting.com. "We are successful because we can bring a customer in, in a Shared or Virtual Private Server (VPS) hosted environment and seamlessly upgrade them to dedicated and complex managed hosting solutions as their growth dictates. Simply put, our message will be one of creating a personalized web hosting platform that will grow with you as you maximize your online business success."

Hosting.com is headquartered in Louisville, Kentucky and operates data centers in Louisville and Boston, Massachusetts. Currently, the company hosts more than 40,000 web based applications and individual web sites in the two locations.

About Hosting.com

Since 1996, Hosting.com, the First Name in Hosting, has provided award-winning dedicated hosting, managed hosting, colocation, disaster recovery and business continuance services to a global customer base demanding a high level of security, reliability and responsiveness. Hosting.com monitors, manages, and enhances the web based platforms of Web 2.0 companies, software as a service providers (SaaS), content distribution networks (CDN), and medium to large enterprises whose web presence is crucial and high availability mandatory. Hosting.com currently owns and operates its proprietary content delivery grid (CDG) via data center facilities in Louisville, Kentucky; Irvine, California; San Francisco, California; and Boston, Massachusetts. For more information, please visit www.hosting.com or call the company at 800-446-7627.

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