Drive Revenue Growth with Managed Cloud Hosting
The past few years have been difficult ones for the financial services industry. Since the financial crisis of 2008, banks, brokerages, insurance companies and other industry participants have all struggled to grow revenues. In an era when it is difficult to add new customers, once successful strategy is to grow by selling additional products to their existing customers. At the same time, it is imperative that these companies maintain high customer satisfaction levels to avoid losing valuable customers to competitors.
Web-facing applications are playing a key role to support both these strategies in the financial services industry. Companies are adding new product lines and making them available to their existing customers via their online customer portals. At the same time, companies are deploying dedicated mobile applications powered by server-based systems to make additional products available to their customers. Industry surveys show that the more online services a customer uses, the lower the probability the customer will switch to a competitor. So, Web-facing applications play a key role in allowing financial services companies to both grow revenue and reduce churn.
Many financial services companies look to outsource management of these Web-facing applications, as well as other mission-critical software, instead of operating them in their own datacenters. For such companies, HOSTING is an excellent partner. We start by collaborating on a design and we build a cost-effective Managed Cloud environment that will scale as the business grows. We then incorporate availability, recovery and security services to make sure applications remain available, and that compliance is maintained with important industry data protection regulations such as PCI.
Our experts manage the entire infrastructure for financial services companies, so they can focus on managing their applications. For more information on how HOSTING is helping financial services companies drive revenue growth, read the case study on Cooper River Financial.