Cookies by Design Expands to Chip into Tough Economy

HOSTING is featured in this article about Cookies by Design – a Plano-based retailer who relies on HOSTING to help it gain a competitive edge with a secure e-commerce site.

Dallas Business Journal, April 12, 2013 – Plano-based Cookies by Design is launching a calculated counter-attack on the harsh economic conditions of recent years by expanding its fleet of tasty treats. According to Jack Long, Cookies by Design CEO and president, the recession left its mark on sales.

“We’re the kind of product you spend on if you have money on your hip,” Long said. “(Factors like) high gas prices have drained a lot of people’s disposable income. It’s taken a toll (on us).”

Armed with such sinful weapons as personalized chocolates and boxes of cookie dough, Cookies by Design will fight past years of “flat” business with product diversification and international expansion, Long said. The company is looking for new franchise partners for its move outside of the United States.